Independent consultant · Northern Colorado · Since 2018
Your website manager.Your ads pro.Your SEO & AI strategist.Your analytics expert. Or all four.
Digital marketing tailored to your business.
You don't have to understand every nuance of digital marketing on your own. That's my job.
For some clients I handle the full digital marketing stack: website, ads, search, and tracking. Others have me help support specific efforts, like optimizing their Google Ads, managing their WordPress site, building a custom website, or running social media ads.
Either way, you or your marketing team work directly with me, and the work fits what your business needs. I've been doing this for 19 years, first at Fort Collins agencies and on my own since 2018.
Free consultation. No commitment, just an honest take on what would help.
What I help with
Four goals that don't change, with the tools under each kept up to date as marketing does.
-
Get found
Show up when customers search Google, check Maps, or ask an AI assistant for a recommendation.
What's included
- Technical SEO audits and fixes
- Keyword research and on-page plans
- Local SEO
- AI search visibility
- Structured data
- Website copy and SEO editing
-
Win customers
Put your ad budget in front of people who are ready to buy, and send them to pages that convert.
What's included
- Google Ads management
- Microsoft Ads
- Ad account audits
- Remarketing
- Social media ads
- LinkedIn Ads
- Landing pages
-
Know what's working
Tracking you can trust, and reports that show which marketing brings in leads and sales.
What's included
- GA4 setup and audits
- Tag Manager
- Conversion tracking
- Consent mode and cookie compliance
- A/B testing
- Custom dashboards and reporting
-
Work smarter
A website that's easy to run, plus practical help choosing AI tools and automating repetitive work.
What's included
- WordPress builds, updates, and fixes
- Custom AI-managed websites
- Website planning and UX
- Shopify
- Email marketing and automation
- AI adoption
- Custom tools and integrations
Tools I work in
- Advertising
- Google Ads · Microsoft Advertising · Meta Ads · LinkedIn Ads
- Analytics & tracking
- Google Analytics 4 · Google Tag Manager · Looker/Data Studio
- SEO & local
- Google Search Console · Bing Webmaster Tools · Semrush · Screaming Frog · Google Business Profile
- Websites
- WordPress · Shopify
- Email & CRM
- Mailchimp · ActiveCampaign · HubSpot · Pipedrive & other CRMs
- Automation & AI
- Zapier · LLMs & AI Agents
How clients work with me
No packages. Some clients book a one-time project, others keep me on a flexible monthly retainer. Either way, the work is scoped to what you need.
Your digital marketing partner
Website, search, ads, and analytics in one place, usually on a flexible monthly retainer, with one person who knows how they all connect.
The expert you call for one thing
Google Ads management, an SEO audit, a GA4 cleanup, or WordPress help, without hiring an agency.
Senior help, behind the scenes
Overflow and specialist work for agencies, delivered under your brand when that's what you need.
Using AI responsibly
AI is one of the tools I use every day. Here's what that means for your business, and where I draw the line.
To me, using AI responsibly means it helps me do better work for you, faster, while a person stays in charge of every decision and every result. The tools keep changing. These commitments don't.
- I check everything
- Every AI-assisted draft, analysis, report, and line of code gets my review before it reaches you or your customers. The tool doesn't sign off on the work. I do.
- Your data stays protected
- I don't put your confidential information or your customers' personal data into AI tools that train on it, and I follow your company's AI policy if you have one.
- I'm open about it
- Ask where AI helped on your project and I'll tell you plainly.
- Useful beats more
- AI makes it easy to churn out content. I'd rather publish fewer pages that are accurate and actually help the people reading them.
Where I draw the line
- Fake reviews, testimonials, or made-up statistics
- Pages mass-produced to game search rankings
- Content posing as a real person or business
- Recommendations I can't explain to you in plain terms
Clients stay
A few of the businesses I've worked with the longest.
- 15 years
One WordPress site for a local coworking space, kept modern, accessible, search-friendly, and working the whole time.
- 6½ years
Website, Google Ads, SEO, CRM, and conversion work for a B2B manufacturer.
- 6½ years
SEO, paid search, reporting, and website development for a healthcare technology company.
- 18 years
Search ads, organic and local search, and social media ads for a family-owned carpet cleaning business.
A number of long-time agency partners also bring me in as a critical expert on various web development and digital marketing projects.
“Kevin has been on the back end of my websites since 2011. I always value his opinion on what would work best and in fact, generally just do what he recommends because it works! Kevin always completes things on time and on budget.”
“Kevin provides a rare blend of creativity and technical competence that is hard to find in online marketing. Highly recommended!”
“Kevin is exactly who you want on your team when marketing objectives get difficult or complex.”
“When you bring Kevin on board whether you are working on a project or have an entire team involved – he doesn't let you down. You can count on him. I've hired him on several different projects and appreciate his inquiry-based approach with each project. Kevin is an ace!”
Who you'll work with
Me. I'm the person you talk to on the first call and the person doing the work after it. No account managers and no hand-offs.
I listen first, then build a plan around your goals instead of whatever's trending. Search keeps changing, especially with AI, but the fundamentals haven't: AI tools still search first, so a solid search strategy still pays off.
Away from client work, I like building things that work well, data that tells a story, and staying busy at home with my family.
Let's figure out what you need.
Tell me what's going on, whether it's one stubborn problem or the whole picture. I try to reply within 48 hours, and we'll set up a free consultation call if it makes sense.
KevinKevin Udy, Owner